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01 / 05
Why Your Groceries Are Cheaper than Kevin McCallister’s

Blog Post | Cost of Material Goods

Why Your Groceries Are Cheaper than Kevin McCallister’s

Since 1990, grocery abundance has increased by 43.2 percent and pizza abundance by 285 percent for blue-collar workers. If you were upskilling, it was 186 percent for groceries and 610 percent for pizzas.

Summary: A famous grocery run in Home Alone appears to illustrate how much nominal prices have risen since the film came out in 1990. But a look at sticker prices alone misses the bigger picture. When costs are measured against what people earn, everyday food looks far more affordable than it once did. Thanks to rising nominal wages and ongoing innovation, modern households enjoy far greater abundance, even when nominal prices appear higher at first glance.


In the 1990 movie Home Alone, eight-year-old Kevin McCallister went grocery shopping. He bought a half gallon of milk, a half gallon of orange juice, a TV dinner, bread, frozen mac and cheese, laundry detergent, cling wrap, toilet paper, a pack of army men, and dryer sheets. His bill came to $19.83.

Professor Christopher Clarke at Washington State University does an annual price analysis of Kevin McCallister’s shopping basket and estimates that today’s price for those items would be around 114.5 percent higher ($42.54) than was the case in 1990. But, as my readers know quite well, things can become more expensive and more affordable at the same time. How is that possible? It’s possible because wages typically increase faster than prices. In the past 35 years, blue-collar hourly wages have increased by 207.7 percent, from $10.32 per hour in 1990 to $31.76 today.

Kevin’s basket in 1990, in time prices, would have cost 1.92 hours compared to 1.34 hours today. The time price of Kevin’s basket has fallen by 30.2 percent. For the time it took to earn the money to buy the basket of goods in 1990, you get 1.432 baskets today. Grocery abundance has increased by 43.2 percent.

If you got your first job in 1990 as an entry-level worker and have been upskilling for the past 35 years and are now an average worker, your hourly wage rate increased 511.3 percent: from $6.03 an hour in 1990 to $36.86 an hour today. Your grocery basket time price fell by 65 percent, giving you 2.86 baskets today. Your grocery abundance has increased by 186 percent.

In the movie, the McCallister family also orders 10 pizzas, and the bill comes to $122.50 (plus tip). That would put the time price for 1990s blue-collar workers at 11.87 hours, or about one hour and 11 minutes per pizza.

Professor Clarke did a price check on how much 10 classic cheese and pepperoni pizzas cost at a Little Caesars pizzeria near the McCallister’s home today—it comes to only $98.09 (plus tip). The nominal price has actually shrunk! That would put today’s time price at 3.08 hours for the 10 pizzas, or about 18.5 minutes per pizza. The time price has fallen by 74 percent. That means that for the time it took to earn the money to buy one pizza in 1990 you get 3.85 pizzas today. Pizza abundance has increased by 285 percent. If you are an upskilled worker, your pizza time price fell by 85.9 percent, giving you 7.1 pizzas today for the time price of 1 in 1990, thus increasing your abundance by 610 percent.

Hopefully you didn’t forget to count the kids before taking off on Christmas vacation this year! And remember, life can become more abundant every day if people are free to innovate.

Find more of Gale’s work at his Substack, Gale Winds.

Blog Post | Wealth & Poverty

Dinner With Dickens Was Slim Pickins

Claims that characters in "A Christmas Carol" were better off than modern Americans are pure humbug.

Summary: There have recently been widespread claims that Dickens’s working poor were better off than modern minimum-wage workers. Such comparisons rely on misleading inflation math and selective reading. The severe material deprivation of Victorian life—crowded housing, scarce possessions, and basic sanitation problems—dwarfs today’s standards. Modern Americans, even at the lower end of the income scale, enjoy far greater material comfort than the Cratchits ever did.


Christmas is often a time for nostalgia. We look back on our own childhood holidays. Songs and traditions from the past dominate the culture.

Nostalgia is not without its purposes. But it can also be misleading. Take those who view the material circumstances of Charles Dickens’s “A Christmas Carol” as superior to our own.

Claims that an American today earning the minimum wage is worse off than the working poor of the 19th century have been popular since at least 2021. A recent post with thousands of likes reads:

Time for your annual reminder that, according to A Christmas Carol, Bob Cratchit makes 15 shillings a week. Adjusted for inflation, that’s $530.27/wk, $27,574/yr, or $13.50/ hr. Most Americans on minimum wage earn less than a Dickensian allegory for destitution.

This is humbug.

Consider how harsh living conditions were for a Victorian earning 15 shillings a week.

Dickens writes that Mr. Cratchit lives with his wife and six children in a four-room house. It is rare for modern residents of developed nations to crowd eight people into four rooms.

It was common in the Victorian era. According to Britain’s National Archives, a typical home had no more than four rooms. Worse yet, it lacked running water and a toilet. Entire streets (or more) would share a few toilets and a pump with water that was often polluted.

The Cratchit household has few possessions. Their glassware consists of merely “two tumblers, and a custard-cup without a handle.” For Christmas dinner, Mr. Cratchit wears “threadbare clothes” while his wife is “dressed out but poorly in a twice-turned gown.”

People used to turn clothing inside-out and alter the stitching to extend its lifespan. The practice predated the Victorian era, but continued into it. Eventually, clothes would become “napless, threadbare and tattered,” as the historian Emily Cockayne noted.

The Cratchits didn’t out-earn a modern American earning the minimum wage. Mr. Cratchit’s weekly salary of 15 shillings in 1843, the year “A Christmas Carol” was published, is equivalent to almost £122 in 2025. Converted to U.S. dollars, that’s about $160 a week, for an annual salary of $8,320.

The U.S. federal minimum wage is $7.25 per hour or $15,080 per year for a full-time worker. That’s about half of what the meme claims Mr. Cratchit earned. Only 1% of U.S. workers earned the federal minimum wage or less last year. Most states set a higher minimum wage. The average worker earns considerably more. Clerks like Mr. Cratchit now earn an average annual salary of $49,210.

Mr. Cratchit couldn’t have purchased much of the modern “basket of goods” used in inflation calculations. Many of the basket’s items weren’t available in 1843. The U.K.’s Office of National Statistics recently added virtual reality headsets to it.

Another way to compare the relative situation of Mr. Cratchit and a minimum-wage worker today is to see how long it would take each of them to earn enough to buy something comparable. A BBC article notes that, according to an 1844 theatrical adaptation of “A Christmas Carol,” it would have taken Mr. Cratchit a week’s wages to purchase the trappings of a Christmas feast: “seven shillings for the goose, five for the pudding, and three for the onions, sage and oranges.” Mr. Cratchit opts for a goose for the family’s Christmas meal. A turkey—then a costlier option—was too expensive.

The American Farm Bureau Federation found that the ingredients for a turkey-centered holiday meal serving 10 people cost $55.18 in 2025. At the federal minimum wage, someone would need to work seven hours and 37 minutes to afford that feast.

A minimum-wage worker could earn more than enough in a single workday to purchase a meal far more lavish than the modest Christmas dinner that cost Mr. Cratchit an entire week’s pay. And the amount of time a person needs to work to afford a holiday meal has fallen dramatically for the average blue-collar worker in recent years despite inflation. Wages have grown faster than food prices.

There has been substantial progress in living conditions since the 1840s. We’re much better off than the Cratchits were. In fact, most people today enjoy far greater material comfort than did even Dickens’s rich miser Ebenezer Scrooge.

This article was originally published in the Wall Street Journal on 12/23/2025.

WBUR | Pollution

Boston Harbor Shellfish Are Safe to Eat for the First Time in a Century

“It’s been a little over hundred years since residents or fishermen were able to catch shellfish safe to eat in the Boston Harbor…

Now, the state has declared that shellfish from parts of Boston Harbor can be safely caught and eaten again…

Harvesting in the harbor was banned almost entirely in 1925 after contaminated oysters led to a national typhoid epidemic. In the decades since, Boston Harbor has undergone a multi-billion dollar clean-up…

Up until now, only licensed commercial harvesters have been able to fish in certain areas of the harbor. Their catches went through a purification process before being sold and eaten.

Earlier this month, state officials updated the classification for parts of the outer harbor near Hingham, Hull and Winthrop to ‘conditionally approved’ — meaning residents and commercial harvesters alike will soon be able to collect shellfish from those areas.”

From WBUR.

South China Morning Post | Food Production

World’s First Clone-Hybrid Rice Could Double Global Output

“Chinese researchers have developed a revolutionary form of hybrid rice that can replicate itself through seeds that are clones, faithfully preserving high-yield traits generation after generation…

The price of hybrid seeds can reach 200 yuan (US$28) per kilogram in China, and even higher in other countries – up to 100 times more than that of regular rice seeds.

Moreover, the offspring of these high-priced seeds lose their hybrid vigour – superior traits from crossbreeding – forcing farmers to buy seeds again every year.

A research team led by Wang Kejian at the Chinese Academy of Agricultural Sciences’ China National Rice Research Institute has developed hybrid rice capable of near-perfect clonal reproduction through apomixis – a process in which seeds develop without fertilisation.

The team’s work, which is pending peer review, was published on the preprint server bioRxiv on October 17 under the title ‘Fixing Hybrid Rice: >99% Efficient Apomixis with Near-Normal Seed Set.’

Its new Fix8 series achieves more than 99.7 per cent cloning efficiency with seed-setting rates rivalling conventional hybrids, effectively creating self-replicating super rice.”

From South China Morning Post.