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Why Our Economic Intuitions Are Often Wrong

Blog Post | Progress Studies

Why Our Economic Intuitions Are Often Wrong

Such tendencies stem from our evolutionary psychology.

Summary: Many common economic misconceptions stem from evolved psychological instincts shaped in small, zero-sum tribal environments rather than modern market systems. These “folk-economic beliefs” lead people to misinterpret trade, immigration, profit, and regulation in ways that conflict with core economic principles, often resulting in support for counterproductive policies. Because these intuitions are predictable products of human evolution, they help explain why flawed policy ideas persist. Recognizing their origins can help counteract misleading instincts while reinforcing those that support cooperation, openness, and exchange.


Economic models, rooted in assumptions of rational agents maximizing utility under constraints, have long provided elegant frameworks for understanding human behavior in markets and societies. Yet, a persistent friction exists between these idealized portrayals of human beings and the ways humans actually navigate economic choices. People frequently champion policies that contravene basic economic principles, including minimum wages presumed to boost income without increasing unemployment, rent controls expected to enhance housing affordability without reducing supply, or tariffs that run counter to comparative advantage and affordability. 

People also often harbor counterproductive intuitions, including a belief that markets erode social bonds, despite evidence that markets foster cooperation and thus generate wealth. Those tendencies stem not primarily from information deficits or irrationality, but from our evolutionary psychology. Our economic intuitions were shaped over thousands of years in a world of tight-knit coalitions and zero-sum intergroup rivalry, rendering modern market dynamics counterintuitive. As such, markets are often rejected even when they are beneficial.

Perhaps the most parsimonious theory explaining why people often behave in economically harmful ways is the evolutionary cognitive model of folk-economic beliefs, proposed by anthropologist Pascal Boyer and political scientist Michael Bang Petersen. Folk-economic beliefs are those convictions about economics held by laypeople untrained in the discipline, which frequently diverge from fundamental economic tenets. These encompass mental representations of varied topics, from prices, taxes, and tariffs to welfare and immigration policies. 

Economists have traditionally critiqued those as irrational beliefs or mere byproducts of ignorance, but an evolutionary lens reveals them as predictable outcomes. Ensuring fairness in trade, sustaining social ties, forming stable coalitions, and resolving ownership disputes are all responses to ancestral challenges.

If this theory is right, both actual economic behavior and theories generated to explain one’s own economic behavior are predictable outputs shaped by evolution. When folk-economic beliefs are wrong, they are wrong in predictable ways. We talk about impersonal markets as if they were tribal conflicts. We treat economies built on innovation and surplus as if they were competitions over a fixed pile of resources.

Consider the intuition that international trade is harmful because another country’s gain must come at our expense. From the perspective of standard economics, this belief contradicts the well-established principle of comparative advantage. People benefit from specializing in what they produce most efficiently relative to other goods, even if a trading partner could produce everything more cheaply in absolute terms. For example, a surgeon who happens to type faster than his or her secretary still benefits from hiring the secretary and devoting more time to the operating room. Likewise, America could manufacture its own consumer electronics, but every dollar and worker devoted to assembling phones is one not devoted to designing the software, chips, and financial services where American companies dominate globally. The result is more total output and mutual gain. 

But our evolutionary psychology wasn’t built for comparative advantage, especially not across nations or tribes. Human groups historically competed for territory, food, and status in genuinely zero-sum ways. If a rival coalition grew stronger, it often meant danger for one’s own group. When modern individuals read that another nation is exporting more goods to us or running a trade surplus, our tribal instincts activate automatically. Nations are cognitively represented as tribes, and the success of one tribe is interpreted as a threat to another. The idea that both sides could benefit simultaneously—one of the central insights of the founder of economics, Adam Smith—runs against these deeply ingrained intuitions.

The same coalitional logic helps explain folk intuitions about immigration. People opposed to immigration often claim that immigrants steal jobs from native workers while also claiming that immigrants siphon welfare benefits without working. At the level of policy argument, these beliefs are apparently contradictory. But at the level of psychology, it is an expression of a single concern: Outsiders are draining scarce resources, whether the resource is employment or benefits. Humans evolved in groups where membership conferred access to shared resources—food, protection, or status—and where vigilance against free riders was essential to sustaining cooperation. Newcomers were therefore automatically treated with suspicion until they proved themselves contributors rather than exploiters. 

When this ancestral heuristic is applied to modern societies, it produces the intuition that outsiders must be consuming resources that properly belong to the in-group. Whether the imagined resource is employment or welfare benefits—or even whether the resources are truly being drained at all—matters less than the perceived threat that group boundaries are being crossed without reciprocal contribution.

The psychology of free-rider detection also helps explain the peculiar ambivalence that many people feel toward welfare programs. While people readily endorse the idea that society should help those who fall on hard times through no fault of their own, they also often worry that welfare encourages laziness or dependency. These views appear inconsistent only if one assumes that the public is applying a unified economic theory. In reality, they reflect two separate intuitions inherited from ancestral exchange systems. 

Communal sharing evolved as a form of insurance against bad luck—injury, illness, or an unsuccessful hunt—where helping unlucky group members benefited everyone in the long run. But the same systems also evolved to punish individuals who accepted benefits without contributing. Modern welfare debates, therefore, activate both intuitions simultaneously: compassion toward the unlucky and hostility toward perceived free riders.

Another common folk-economic belief concerns the relationship between labor and value. Many people feel instinctively that hard work should determine how much something is worth. In the hunter-gatherer economy that prevailed throughout most of human history, where the value of goods was closely tied to the labor required to obtain them, strenuous physical effort was intrinsically linked to value production itself. Hunting, gathering, building shelter, or crafting tools all involved visible effort, and individuals who contributed more effort typically produced more resources. When applied to modern economies, however, the same intuition can generate confusion. A programmer writing code, an entrepreneur coordinating supply chains, or an investor allocating capital may create enormous value without performing visible physical labor. Yet because our ownership psychology is sensitive to effort and physical transformation, profits earned through organization or innovation are often framed as morally suspect, particularly in socialist ideology, as if they are thought to represent extraction rather than creation.

Some common opposition to the profit motive itself is explained by evolutionary psychology. In face-to-face exchange within small groups, unusually large gains might indeed signal exploitation or hoarding of limited resources, especially since producing anything of value typically required communal effort. Someone who consistently benefited more than others from trades might be suspected of manipulating information or violating norms of fairness. Modern markets, however, often reward individuals precisely when they discover new ways to produce value—whether by inventing technologies, improving logistics, or coordinating complex networks of production. Because these gains arise in impersonal systems where the beneficiaries are distant strangers rather than known partners, the profits they generate can appear less like the rewards of innovation and more like evidence of exploitation. Our evolved moral intuitions struggle to track value creation in dispersed and opaque market economies. 

Likewise, many popular beliefs about regulation reflect ancestral intuitions that authorities can directly control outcomes. If the chieftain declared that food should be shared in a particular way, the order could be enforced through social pressure or direct monitoring. Everyone knew everyone else, contributions were visible, and deviations from the rule could be punished immediately. This experience makes it intuitively plausible that governments—which our minds intuitively represent as tribal coalitions—can simply command economic results. If rents are too high, they can seemingly be capped. If wages are too low, they can seemingly be raised. In naive folk economic theories, prices behave like promises: If the authority decrees a new price, the outcome should follow.

Take rent control. The intuition behind it is straightforward and morally compelling. If landlords raise rents beyond what tenants can afford, people may feel exploited: The owner of a scarce resource is extracting more money without providing more housing. A government rule limiting rents, therefore, appears to be a simple act of fairness. Ostensibly, the authority steps in, declares that rents may not exceed a certain level, and housing becomes affordable again. But in a large market economy, rent is not just a moral claim between two parties; it is also a signal that coordinates investment and construction of new housing. When rents are capped below market levels, the signal changes. Developers build fewer apartments, landlords convert rental units into other uses, and maintenance becomes less attractive when returns are limited. Over time, the supply of housing shrinks, and the shortage intensifies the very scarcity that drove up rents in the first place. The policy fails because the mechanism through which housing supply adjusts is invisible to the mental model that produced the intuition.

The same dynamic appears in debates over minimum wages. If workers are paid very little for difficult or unpleasant jobs, the situation feels unfair. But in a modern labor market, wages also function as signals that coordinate hiring decisions across the entire economy. When the legal wage floor rises above the productivity level of some jobs, employers do not simply pay the higher wage and continue as before. They reduce hiring, substitute machines for labor, or restructure tasks so fewer workers are needed. When the price signal changes, behavior adjusts in ways that the regulation does not anticipate. That often results in the direct opposite of the desired effect.

Our minds are not utility-maximizing computers that simply deviate from optimal choice due to insufficient information or computing power. They are toolkits. Our brains have evolved specialized cognitive inferences, or intuitions, that solved specific recurrent problems in our ancestral environments: “Who is trustworthy enough for exchange?”; “Who belongs to us, and who is a rival?”; “Who is contributing, and who is free riding?”; “Who owns what, and by what right?” These intuitions can be triggered by modern economic situations that resemble ancestral ones, even when the actual circumstances are entirely new. 

Folk-economic beliefs persist not because people are irrational, but because they are reasoning with tools that evolved for cooperation in small bands rather than coordination among millions of strangers. The challenge for modern societies is therefore not simply to correct mistaken beliefs, but to build policies that work with—rather than against—the grain of human psychology. 

Modern market societies represent one of humanity’s most remarkable cultural achievements. They sprang into existence by harnessing a set of different ancient social instincts—ones that enable cooperation on an unprecedented scale. Systems of property rights, contract enforcement, and voluntary exchange allow millions of strangers to coordinate their efforts in mutually beneficial ways. 

The claim here is not that markets are infallible. It is that our evolved intuitions often misidentify the nature of the problem and thus point us toward remedies that make matters worse. In modern economies, visible losses are concentrated, immediate, and emotionally salient, while gains are diffuse, gradual, and spread across millions of consumers and workers. A serious defense of markets should therefore acknowledge adjustment costs and real harms without conceding the larger error: namely, the belief that mutual gain, price signals, profit, and exchange are themselves forms of exploitation.

Some of our evolved instincts—like valuing reciprocity, rewarding contribution, and building reputations for trustworthiness—remain essential foundations of prosperous societies. Markets themselves depend on these deeply rooted norms of cooperation and exchange. Other intuitions, however—such as zero-sum thinking about trade, suspicion toward profitable innovation, or faith that authorities can simply command prices—reflect cognitive shortcuts suited to environments of scarcity and small-group control rather than decentralized abundance.

Recognizing that distinction should not slide into a blanket dismissal of public concern. Not every market outcome is benign, and not all economic anxieties are mere illusions. Trade, technological change, and broader shifts from manufacturing to services can impose real, concentrated losses on particular workers, firms, and regions, especially on lower-skill laborers whose jobs are exposed to offshoring or displaced by new forms of production. A person who loses a job to foreign competition is not simply trapped by faulty intuition. He is often responding to a real personal setback, even if the economy as a whole still becomes more productive and prosperous. The same is true in recessions or cases of fraud and negative externalities. 

The question, then, is how societies can address those real costs without defaulting to the very intuitions that misdiagnose their causes. 

Human beings are unusual among species in our ability to revise intuitive judgments through abstract reasoning and accumulated knowledge. Economic theory, empirical evidence, and institutional experimentation provide ways of testing whether our intuitions about markets actually match the systems we inhabit. Over time, societies that learn to distinguish between intuitions that promote cooperation and those that misread economic signals tend to design more effective institutions. 

Much of the progress of the last two centuries reflects this process of institutional learning precisely. Expanding trade networks, protecting property rights, encouraging innovation, and allowing prices to coordinate decentralized decisions have produced levels of prosperity that would have been unimaginable in the environments where our economic intuitions evolved. Understanding the evolutionary roots of folk-economic beliefs, therefore, helps explain why certain policy ideas remain politically attractive despite poor outcomes—and why sustained progress often depends on institutions that counteract some of our most natural intuitions while reinforcing others that support cooperation, openness, and exchange.

This article was originally published at The Dispatch on 4/21/2026.

The New Indian Express | Health Systems

Drones Reduce TB Diagnosis Cost in India

“Using drones to transport diagnostic samples has significantly reduced both the time and cost of tuberculosis (TB) diagnosis while improving access to testing in remote and underserved areas, according to a latest study by the Indian Council of Medical Research (ICMR).

Conducted under ICMR's flagship i-DRONE initiative, the study found that the median turnaround time for TB diagnosis fell from 15 days to five days after the introduction of drone-based sample transport.

The study also found a sharp reduction in out-of-pocket expenditure (OOPE) for patients seeking a TB diagnosis, with the average cost falling to Rs 91 from Rs 9,451 under the conventional transport system.”

From The New Indian Express.

Blog Post | Cost of Living

Keeping Cool: The Air Conditioner That Changed America

The time price of air conditioning has fallen 98.6 percent since 1952. That ordinary luxury saves lives every summer.

Summary: Air conditioning has transformed extreme heat from a major threat into a manageable challenge, helping save lives, improve productivity, and make hot climates far more livable. Since its invention in the early 20th century, advances in technology and rising prosperity have made cooling dramatically more affordable, with the time required to earn an air conditioner falling by nearly 99 percent since 1952. Differences in air-conditioning adoption help explain why heat-related mortality remains much higher in Europe than in the United States, underscoring the role of innovation, wealth, and energy policy in protecting human wellbeing.


Heatwaves have pushed temperatures to record highs across both Europe and the United States. Yet the human toll between these two locales was dramatically different, with Europe recording more than 10,000 excess deaths in June.

This is a familiar pattern, notes Jack Nicastro:

The United Nations estimates that the European continent accounted for approximately 175,000 heat-related deaths annually between 2000 and 2019. The Environmental Protection Agency, meanwhile, calculates that about 1,300 deaths per year in the US are due to extreme heat. (This translates to four heat-related deaths per million annually in the US and 235 heat-related deaths per million annually across Europe.)

Europe and the US differ in demographics, urban density, reporting methods, and climate patterns. Even so, the death rate due to heat in Europe is 59 times higher than in the US.

In the United Kingdom, only about five percent of homes have air conditioning. In the United States, roughly 93 percent do.

Research identifies 72°F and 45 percent humidity as optimal for maximizing office and mental productivity.

With sweltering temperatures once again gripping much of the world, it is worth appreciating air conditioning — the quiet invention that transforms dangerous heat into manageable discomfort, shields millions from heat-related suffering and death, boosts productivity, and makes once-hostile climates livable. It is a powerful reminder that wealth, innovation, and human ingenuity enable societies to adapt to nature’s extremes and protect human life.

To understand why the US heat death rate is 59 times lower than that of Europe, it helps to begin with a young engineer named Willis Carrier.

The Father of Air Conditioning

Willis H. Carrier was born outside of Buffalo, New York on November 26, 1876, the same day inventor Alexander Graham Bell successfully demonstrated his large box telephone between Boston and Salem, Massachusetts. Carrier was an only child and attended a one-room schoolhouse. When he was nine years old he struggled to grasp the concept of fractions. His mother helped him master the idea using a pot of apples and slicing them into portions. Carrier remembered this event fondly as “the most important thing that ever happened to me.”

Carrier was awarded a full scholarship to attend Cornell University. He majored in engineering, earning a Master’s degree in 1901. After graduation, Carrier accepted a job at the Buffalo Forge Company for $10 a week.

The Sackett & Wilhelms printing plant in Brooklyn, New York was losing money because the sweltering, humid summers caused sheets of paper to absorb moisture from the air. The paper would expand and warp, throwing off the alignment of colored inks on the printed page and ruining entire print runs. They asked the Buffalo Forge Company for help. Carrier was assigned to solve the problem.

He was not trying to cool people. He was trying to save knowledge.

Air conditioning began not as a luxury, but as a technology of information, productivity, and adaptation — a machine that transformed oppressive heat from an economic barrier into a manageable inconvenience.

Carrier’s breakthrough system, in July of 1902, controlled both temperature and humidity, stabilizing the paper and rescuing the precision of mass communication.

Carrier applied for a patent on his invention, an “Apparatus for Treating Air,” which became patent No. 808897 and was issued on January 2, 1906.

On December 3, 1911, Carrier presented what is perhaps the most significant document ever prepared on air conditioning – Rational Psychrometric Formulae – at the annual meeting of the American Society of Mechanical Engineers. It became known as the Magna Carta of Psychrometrics and tied together the concepts of relative humidityabsolute humidity, and dew-point temperature, thus making it possible to design air-conditioning systems to precisely fit the requirements at hand.

In 1915 Carrier and six other engineers formed the Carrier Engineering Corporation using their personal savings of $32,600. Carrier Global Corporation (NYSE: CARR), the parent company of the Carrier HVAC and refrigeration business, has a current market capitalization of approximately $56 billion. This valuation makes it one of the largest climate and energy solutions providers in the world.

“With his new company,” Alexander Hammond notes, Carrier began to expand the use of air conditioning units by supplying hotels, department stores, movie theaters and private homes. His units were even installed in the White House, the US Congress and Madison Square Garden.”

Another overlooked legacy of Carrier’s invention is the birth of the summer blockbuster. Before air conditioning, movie theaters dreaded the hot months — few people wanted to sit in a crowded, sweltering auditorium. That changed in 1925 when the Rivoli Theatre in Times Square installed one of Carrier’s new cooling systems. Crowds flocked in, many as eager for the cool air as for the feature presentation. Almost overnight, summer transformed from Hollywood’s off-season into its most profitable season. Air conditioning didn’t just cool theaters — it reshaped the economics of entertainment and helped create one of America’s most enduring cultural traditions.

When New York City organizers launched the 1939 World’s Fair under the motto “Building the World of Tomorrow,” they sought technologies that would advance human progress and improve everyday life. Few embodied that vision better than modern air conditioning. During the Fair’s first 100 days, nearly 1.3 million visitors toured the striking “Carrier Igloo of Tomorrow.”

Carrier Corp’s Igloo, image from New York Public Library Digital Collections.

Inside, guests learned how air conditioning worked, explored a modern refrigerated food store, and experienced Carrier’s latest self-contained cooling systems — getting a glimpse of a future that would soon make homes, offices, and entire cities more comfortable, productive, and livable.

In 1985, Willis H. Carrier was inducted into the National Inventors Hall of Fame, and in 1998, Time magazine recognized him as one of the 100 most influential people of the 20th century.

By conquering heat and humidity with knowledge, Carrier enlarged the realm of human possibility. His invention transformed sweltering regions into thriving economies, extended human productivity, and brought comfort and prosperity to billions around the world.

One of the great triumphs of entrepreneurial capitalism is how quickly air conditioning traveled the familiar path from luxury to necessity. What began as an expensive convenience for a tiny elite became, within a generation, affordable to ordinary families. The market did not merely invent comfort — it democratized it.

In their report Time Well Spent: The Declining Real Cost of Living in America, Michael Cox and Richard Alm found that a 5,500-BTU air-conditioning unit cost about $350 in 1952. At the time, entry-level workers earned roughly 83 cents an hour, putting the time price at 422 hours.

Today, Walmart sells a far more efficient 6,000 BTU air-conditioning unit (with a remote control) for only $115. The current hourly wage for limited-service restaurant workers is around $19 an hour, putting the time price at six hours.

The time price has decreased by 98.6 percent. For the time it took US workers to earn the money to buy one unit in 1952, they get 70 today.

If air conditioning saves lives, why don’t more Europeans have it?

Europe’s electricity prices are typically much higher than the US, driven by higher taxes, network costs, renewable energy mandates, and energy import dependence. Customers in the US pay 17 to 19 cents per kilowatt-hour (kWh) compared to 25 to 32 cents in Europe. This means Europeans pay roughly 47 to 68 percent more per kWh than US customers.

Americans are also much richer than Europeans. According to World Bank data, American gross domestic product (GDP) per capita was $84,809 in 2024, while the European Union’s was 25 percent lower at $63,585. That $21,224 difference could buy a lot of comfortable cooling.

The European Union also prioritizes environmental targets over human comfort by imposing strict regulations for heating and cooling, making these amenities much more costly. The commission encourages citizens to use fans instead of air conditioning. Imagine the government doing that in Phoenix and Atlanta in July. Italy, Greece, and Spain even announced temperature limits in public spaces during the 2022 heatwave in an effort to meet these environmental objectives. Spain limited air conditioners to be set no lower than 80°F. No wonder European productivity is 38 percent lower than the US.

Historic preservation laws and strict landlord rules frequently ban exterior window units to maintain aesthetic uniformity.

While air conditioning ownership increases households’ electricity consumption, it may be a small price to pay for comfort and avoiding death.

The problem is not the climate but the policy mindset. Too many European regulators approach energy and technology through the ideological lens of scarcity rather than creative innovation and human flourishing. One reason such policies persist is that the officials who design them are largely insulated from the consequences of their decisions and rarely experience their costs directly. Instead, those costs are borne by millions of ordinary citizens.

Air conditioning is not ultimately a story about cooling. It is a story about knowledge. It transformed oppressive heat into comfort, inhospitable regions into thriving communities, and summer misery into year-round productivity. Coal, copper, and electricity become valuable only after humans discover how to harness them. The history of air conditioning is the history of knowledge triumphing over nature’s constraints.

The ultimate resource is neither energy nor matter. It is the infinite capacity of human beings to learn, create, and discover.

This article appeared in The Daily Economy on 7/13/2026.

World Bank | Income Inequality

High-Inequality Economies Have Declined by More Than One-Third

“A measure that captures prosperity should account for both the level of welfare and level of inequality. A measure that captures inequality, such as the Gini index, is an example of a measure of inclusivity. The World Bank reports the number of economies with high levels of inequality, defined as those with a Gini index greater than 40. Based on this, the number of economies with high inequality has declined by more than a third in the past three decades.”

From World Bank.

Financial Times | Mineral Production

Diamond Prices Fall as Lab-Grown Diamonds Gain Ground

“De Beers is halting production at South Africa’s biggest diamond mine, as consistently depressed conditions in the market for the precious stones weigh on the company that mining major Anglo American is trying to sell.

The diamond group said on Monday that it would pause production for two years at its Venetia mine, which employs about 3,500 people and accounts for about 10 per cent of the company’s production, to cut costs. It will also reduce capital expenditure for the site.

The mine accounts for 40 per cent of South Africa’s annual diamond production…

Diamond prices have fallen because of slowing demand, especially in China, and competition from lab-grown gems that can be made and sold much more cheaply than natural stones.

WWW International Diamond Consultants’ rough diamond price index is down about 50 per cent from the record highs of 2022.”

From Financial Times.